The changing face of Google
Here’s a great article on the ever-changing face of Google search results. If you’re becoming confused about the variety of page layouts Google is using, this might help.
Here’s a great article on the ever-changing face of Google search results. If you’re becoming confused about the variety of page layouts Google is using, this might help.
Most clients would have heard me discuss the growing importance of Google reviews and the need to do a better job of encouraging customers to provide them. Here’san article that discusses additional changes Google is making in this regard. It’s only a short article and well worth a read. Especially interesting is the opportunity to tag reviews with CTAs …
Social Media Advertising is everywhere. As platforms chase revenue they are becoming ever-more innovative in finding ways to turn data into dollars. A recent study in the US found that while 75% of people think social media ads are taking over their feeds, 70% still click and purchase. You can see the full story here. If …
Good article here on issues with ad measurement. We’ve been saying all along that people get overexcited about the ‘new, bright shiny things’ in the advertising world. Direct mail may not be particularly sexy, but for the right sort of business/message, it gets the job done. The underlying message is, as it has always been, “There are no …
Discuss your company’s digital challenges with Sneaky Ninja owner Rohan Johnson
and he’ll outline strategies for success.
[embedyt] https://www.youtube.com/watch?v=9oEvXQSHGG4[/embedyt]