It’s the time of year where most people are thinking about time off, socialising, family and unplugging. However it is also a golden time of the year in which to plan. This planning doesn’t have to cut massively into your fun time, but there simply is no better time to strategise than early January when most people are still on leave, and your phone isn’t ringing off the hook.
The big thing for Sneaky Ninja clients is always content. We produce content for many of our clients, but we’re always looking for more support. During the year it becomes incredibly difficult for our clients to write regular content, but January is a great month in which to (1) make a topic list, and (2) produce some great articles.
Even if you don’t write anything other than a topic list, this is really helpful throughout the year. Starting with a blank sheet of paper is a lot harder than sitting down knowing that you have to write 1000 words about a specific topic. Especially if it’s something you know intimately, which is usually the case for most clients writing about their own business.
So try to find a day, an afternoon or even just a couple of hours to focus on content. It’s a commitment that will bear fruit across the year, and any content you can supply us with over and above what we put together is going to assist us to move you up the rankings, improve your traffic and deliver more leads.